Brand Film Real Estate

A Brand Film Built Around Three Decades of Trust

K Property partnered with Studio Who to create a story-driven brand film that positions them as a modern, people-first commercial real estate agency with deep roots in the Canberra business community.

K Property brand film - Canberra commercial real estate
Client
K Property
Website
Services
Brand Film
Deliverables
Hero brand film, social cutdown, licensed assets, team headshots

The Campaign

Heritage and heart - balancing legacy with a forward-facing tone

K Property is a family-run commercial real estate agency that has operated in Canberra since the 1990s. They engaged Studio Who to create a 3-4 minute brand film that showcased their professional reputation, family dynamic, and connection to the Canberra business community. The goal was a story-driven video that balanced legacy with a forward-facing tone - positioning K Property as both approachable and experienced.

The Challenge

Legacy Without Stagnation

Presenting three decades of history in a way that felt fresh and relevant to today's property clients.

Authenticity Over Polish

The film needed to highlight their heritage and family dynamic without feeling staged or corporate.

Engaging an Emotional Story

Commercial real estate isn't naturally emotive - finding the human story at the heart of K Property was key.

K Property Canberra commercial real estate
K Property team
K Property office
K Property brand film screengrab
K Property brand film screengrab

The Solution

A blooper reel opening, behind-the-scenes footage, and a story that's hard to fake

Studio Who worked with Armin and the K Property team to design a video that opened with a light-hearted black-and-white blooper reel - immediately disarming viewers before transitioning into polished, heartfelt scenes that showcased the team's work and community ties. Behind-the-scenes footage, candid team interactions, and real client moments gave the film an authenticity that a script alone couldn't achieve. Filming took place at the K Property office and at local cafes to capture their community engagement.

What we delivered

Hero Brand Film (3-4 min)

Full-length and social cutdown versions; ready for the website, social rollout, and pitch decks.

Licensed Assets

All music, graphics, and edits included; formatted for web embedding and digital marketing use.

Team Headshots

Professional circle-cropped portraits for each team member; ready for website, LinkedIn, and marketing collateral.

The Result

A cornerstone of K Property's updated marketing strategy

The brand video has become a core part of K Property's marketing - helping reinforce their position as a trusted name in Canberra commercial real estate. It brought to life their values, community connection, and family ethos in a way that's hard to do with words alone, giving them a compelling asset to share with prospective clients, partners, and the broader business community.

Outcome
A cornerstone asset for the updated digital marketing strategy
Outcome
Values and community connection communicated authentically on film
Outcome
Family ethos and legacy made visible to a new generation of clients
Outcome
Versatile content ready for website, social, and business development

Work with us

Ready to tell your brand's story?

Whether you need a brand film, photography, or a full content suite - we'd love to hear what you're building.

Studio Who
Let's start a conversation
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