YouTube video production Canberra

Turn your expertise into YouTube videos people find for years

A fully productised YouTube production service for Canberra businesses - strategy, scripting, filming, editing, and publishing handled every month. You show up. We handle the rest.

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Studio Who video production
The problem

You know YouTube could help your business. You just don’t have time to make the videos.

The idea sounds great - until you factor in the planning, scripting, filming setup, editing, thumbnails, SEO, and publishing. Most business owners start well but stop by month two. The problem isn't motivation - it's bandwidth.

Studio Who’s YouTube video production service for Canberra businesses does all of that work for you. You record. We do everything else and deliver finished videos on a regular schedule. They help the people you want to reach see you as an expert.

YouTube in Australia

Your audience is already there. Your competitors aren’t.

The numbers from YouTube’s 2025 Brandcast in Sydney make a compelling case.

96%of Australian adults online use YouTube - 20.1 million people
#1streaming platform in Australia - ranked above Netflix, Disney+ and Stan
87minaverage daily watch time per Australian across all devices
13.3MAustralians now watch YouTube on their TV - up 11% year-on-year
YouTube ads in Australia lift people’s intent to buy 2.4 times more than ads on other digital platforms

That’s from Kantar research shown at YouTube Brandcast Australia 2025, and it’s only for paid ads. Free videos on your own channel keep getting views without any ad spend.

Sources: Ipsos iris data · YouTube Brandcast Australia 2025 · Kantar Brand Lift research

The YouTube advantage

Helpful videos build trust and bring in enquiries

YouTube isn’t social media - it’s a search engine for expertise. The businesses doing well on YouTube don’t sell in their videos. They’re teaching. This helps people trust you before they call.

01

Educate

Answer the questions your ideal customers are already searching. Teach them something genuinely useful - before they've spent a cent.

How-to searches on YouTube grow 70% year-on-year

02

Build trust

Regular, helpful videos show people you’re an expert. Prospects spend hours with you before the first conversation - arriving pre-sold.

91% of consumers say video quality impacts their trust in a brand

03

Get enquiries

People who find you through your videos are much more likely to become customers. They already know you, like your approach, and trust your expertise.

70% of viewers bought a product after watching it on YouTube

95%of a message is retained when delivered by video - vs 10% from reading text alone
87%of people say they've been convinced to buy a product or service by watching a video
85%of video marketers say video has directly helped them generate more leads

Sources: Wyzowl Video Marketing Statistics 2025 · Think with Google · Insivia research

Videos that keep getting views

A social post stops getting views within 48 hours. People keep finding a YouTube video for years.

On other social platforms, people only see a post for a day or so. YouTube is different. Videos surface through search and recommendations for months and years after publishing.

A video you film this month can still be generating enquiries in 2028. Most social media platforms can’t do that. Each video keeps getting views and becomes more useful to you over time.

  • YouTube: videos get views for 30+ days on average
  • Videos that stay useful can get views for up to 5 years
  • 47 billion site visits per month
Average content lifespan by platform
YouTube30 days → years
TikTok video2-3 days
Instagram post~48 hours
LinkedIn post~24 hours
Facebook post~5 hours

Source: NeoReach content lifespan research · MKTG Insight · Cappuccino and Fashion

How much of a YouTube video people watch, by type of video (2025)
Educational / How-to42.1%
Entertainment21.5%
Vlogs / Lifestyle21.5%

People watch more of educational videos than any other type. Source: Retention Rabbit 2025 YouTube Audience Retention Benchmark Report

Why educational content wins

The people who watch your videos become your best clients

Educational content holds viewers' attention nearly twice as long as any other content type on YouTube. That's not a coincidence - people actively seek out expertise, and they stay because they're getting real value.

A potential client might watch 20 minutes of you explaining how you work. By the time they call, they already trust you. You've already demonstrated competence. They're not evaluating you. They're deciding when to call.

  • “How-to” searches grew 70% YoY
  • 63% of consumers prefer video to learn
  • 50.9% of business buyers use YouTube to research purchases
What’s included

We handle every step of your YouTube channel for you

01

Channel strategy and content planning

We plan your videos around your business goals. We choose the topics, the formats and how often to post. The aim is to reach the right people and show them you’re the expert.

02

Script writing and video briefs

Every video starts with a clear brief and script written in your voice. You won’t have to work out what to say. You review, we refine, then you record with confidence.

03

Professional filming in Canberra

We come to you - your office, a chosen location, or a set we build. All filming is handled with professional lighting, audio, and camera work that reflects your brand.

04

Editing, captions and colour correction

We edit each video and add on-screen titles in your brand colours, accurate captions and colour correction. Each video is ready for YouTube, with versions for your social media.

05

Thumbnails and YouTube SEO

Every video gets a custom thumbnail that makes people want to click. We write titles, descriptions, tags and chapters using the words people search for. This helps YouTube show your videos to more people.

06

Short-form clips for social repurposing

We cut each long video into 2 short clips for Instagram Reels, TikTok and LinkedIn. This gets more use out of every shoot.

Packages

Pick how many videos you want each month

Every plan includes planning, scripts, filming, editing, thumbnails, YouTube search setup and short social clips. Book a short call and we’ll give you a fixed monthly price.

Monthly plan
1 video a month

Fixed monthly price, quoted on a short call

  • 1 long-form YouTube video (8-15 min)
  • Script and brief included
  • 1 filming session per month
  • Full edit with captions and colour grade
  • Custom thumbnail design
  • YouTube SEO - title, description, tags
  • 2 short-form social clips
Book a call →
Monthly plan
4 videos a month

Fixed monthly price, quoted on a short call

  • 4 long-form YouTube videos (8-15 min)
  • Scripts and briefs included
  • Weekly filming sessions
  • Full edit with captions and colour grade
  • Custom thumbnails for all videos
  • Full YouTube SEO suite
  • 8 short-form social clips
  • Dedicated channel manager
  • Monthly analytics and growth report
Book a call →

Need something different? Get in touch.

How we work

New videos every month, with little work for you

01
Strategy

We map your channel

Month one starts with a planning session. We agree who your videos are for, the main topics, the video types and when we’ll post. It’s all based on your business goals.

02
Script

We write, you review

Before every shoot we deliver a script and brief for your review. You make changes, approve it, then show up to film knowing exactly what you're saying and why it matters.

03
Shoot

We come to you

Our Canberra-based team comes to your location with everything needed for a professional result - lighting, audio, camera, and direction. You present. We capture.

04
Edit

We produce the final cut

Editing, colour grading, captions, music, branded elements, thumbnail design, short-form cuts - all done within agreed turnaround times, ready for your review.

05
Publish

We handle the upload

Once you approve it, we post it to your channel with search-friendly titles, descriptions, tags, chapters and end screens. We also post the short clips to your social media.

06
Review

We refine each month

Each month we report on views, watch time, new subscribers and how many people click your videos. We use the results to improve the plan and make more of what works.

What clients say

Real feedback from real businesses

From Canberra and beyond.

Brad M.Millynn Homes01
2:23
Brad M.
Director, Millynn Homes
Michaël B.CPA Australia02
1:37
Michaël B.
Conference Manager, CPA Australia
Justin W.Aero Group03
1:25
Justin W.
Aero Group Accounting
Maria F.Filardo Ercan Architects04
1:13
Maria F.
Filardo Ercan Architects
Kim H.LillyPilly05
1:36
Kim H.
LillyPilly Early Education Centre

I recently had Studio Who do a full website re-do and am absolutely stoked with the outcome. They turned my home made website into something with purpose and created a new pathway for clients.

BM
Brad M.
Director, Millynn Homes

Koome and the team are an absolute pleasure to work with. From planning through to delivery, their professionalism and attention to detail really stand out. Communication is always clear, easy and proactive.

LA
Leah A.
Ivy Social

Been working with the team from day one and they just keep getting better and better. Highly recommend for all creative work.

SH
Saad H.
Studio Who client

Studio Who is a one-of-a-kind business... we have been using Studio Who for all our projects exclusively and won’t look back.

MJ
Marko J.
Total Fitouts

Koome from Studio Who was extremely easy to work with! Prompt replies, very friendly, quick turnaround.

EW
Emily W.
Fairview Architectural

Excellent work. Koome was very professional, easy to talk to and great results.

VO
Viry O.
ONA Coffee
Common questions

Common questions

Straight answers to the questions we hear most. If yours isn’t here, ask us on a free 15-minute call.

Ask us a question →

No. We bring everything - camera, lighting, audio, and all the gear needed for a professional result. All you need is a space and your knowledge.

Most of our clients say the same thing before we start. The scripts and briefs we provide mean you always know exactly what you're going to say. After a couple of sessions, it becomes natural. We also direct you during the shoot, so you always know what to do.

YouTube takes time to work. Most channels start growing between months 3 and 6. Growth usually speeds up after that. That's why we require a minimum 3-month commitment - it takes consistent publishing for the algorithm to start promoting your content. The businesses that do well on YouTube post regularly for 12 months or more.

Yes. If you don't have a channel yet, we set it up for you - including channel art, banner, profile optimisation, about section, and playlist structure. If you already have a channel, we check it and improve what’s there.

Absolutely. You own all the footage. The long-form videos work great embedded on your website, shared via email, or used in proposals. The short clips are made for Instagram Reels, TikTok and LinkedIn.

We work best with service-based businesses where trust and expertise matter - professional services, health and wellness, building and construction, finance, technology, and education. We primarily work with Canberra businesses and ACT-based clients, though we also take on projects outside the region. If you’re an expert in your field, YouTube is one of the best ways to show that to lots of people.

After the initial 3-month commitment, packages run month-to-month with 30 days notice to pause or cancel. We find most clients stay well beyond the minimum - once the system is running, it's hard to stop.

Other services

Other services you might need

Ready to get started?

Start using YouTube to show people you’re the expert

Book a free 15-minute discovery call. We'll talk through your business, your goals, and whether YouTube video production is the right channel for your Canberra business right now.