In Canberra, reputation is everything. The quality of the work you deliver on site should be matched by the quality of the content representing your business everywhere else. For builders and tradies across the ACT, that gap between the standard of the work and the standard of the marketing is often significant, and it costs jobs.
We have put together a set of content packages designed specifically for Canberra builders, tradies, and construction companies. Each one is built around a specific need, whether that is a one-off project showcase, a full build documentation, or ongoing social media presence. Clear deliverables, clear pricing, no surprises.
Pricing below is current as of 2026 and is subject to change. We will always confirm current pricing before any booking is confirmed.
Real project showcase
In-Depth Landscaping Construction — Fossey Street, Holder
A full build narrative produced across four filming sessions — from design office and client consultation through to construction commencement, mid-project progress, and completed installation. Drone coverage, on-site b-roll, and craftsmanship close-ups capture the team’s precision from start to finish.
Why Canberra tradies invest in professional content
Canberra is a small city with a tight professional network. When you do good work, people hear about it. When your online presence does not reflect the quality of that work, you are leaving something on the table.
Strong visual content does several things at once for a construction business. It gives prospective clients a clear picture of your workmanship before they pick up the phone. It strengthens ACT Government and commercial tender submissions, where professional capability statements and project documentation can make the difference between winning and missing out. It builds the kind of consistent online presence that keeps your business top of mind in the months between referrals.
Every asset in these packages is designed for real-world use: websites, social media, Google Business, tender packs, and long-term marketing. Nothing that sits on a hard drive.
Package 1: The Signature Showcase
A cinematic hero piece that proves your team builds excellence, not just claims it.
Best for builders and tradies wanting a polished one-off project showcase that elevates their brand across socials, websites, and tender submissions.
What’s included:
- 1 to 2 minute cinematic project film
- Optional builder intro (short, authentic message to camera)
- 15 to 30 premium stills
- Drone coverage
- On-site b-roll
Investment: $1,650 inc GST
A clean, modern showcase that instantly strengthens your credibility and reflects the professionalism of your work. Ideal for winning jobs across Canberra’s growing suburbs including Belconnen, Gungahlin, Molonglo, Woden, Tuggeranong, and the Whitlam precinct.
Package 2: The Build Journey Package (Pre + Post)
Show the transformation, the craftsmanship, and the pride that sets your team apart.
Best for builders wanting to demonstrate their process and final result. Works well for renovations, new builds, extensions, landscaping projects, and commercial fit-outs.
What’s included:
- Pre-construction photo set
- Final cinematic showcase video
- Completed project stills
- Drone before and after coverage
- Walk-through footage
Investment: $2,900 inc GST
Canberra clients hire based on trust. This package gives them a clear look at how you work, from preparation to completion, proving your consistency, attention to detail, and reliability in a way that words alone never could.
Package 3: The Full Construction Narrative (Pre + Mid + Post)
A complete documentary-style record of your build from start to finish.
Best for builders looking to grow their brand, secure larger projects, or strengthen ACT Government and commercial tender submissions with thorough project documentation.
What’s included:
- Pre, mid, and post-construction photo sets
- Progress clips for ongoing social content
- Final hero film
- Craftsmanship and process vignettes
- Drone coverage at each stage
- Supervisor or project manager interview
- Branding assets suitable for capability statements and proposals
Investment: $4,550 inc GST
This package creates a powerful visual record of your project, showcasing your systems, workmanship, team culture, and quality from foundation to finish. The kind of content that wins tenders and builds lasting reputation.
Package 4: Social Media Management
Consistency, credibility, and community, done for you.
In Canberra’s tight-knit market, the builders and tradies who show up consistently online win more work. This package ensures your business stays active, sharp, and front of mind, especially when combined with your project content packages.
Minimum term: 3 months
Investment: $750 + GST per month ($2,250 over 3 months)
What’s included:
- 3 professionally designed posts per week (mix of progress clips, completed project highlights, team moments, and capability content)
- Caption writing tailored to the Canberra market, confident and industry-relevant
- Hashtag strategy based on ACT regions and trades
- Scheduling and publication on your chosen platforms
- Content repurposing from your existing video and photo packages
- Monthly insights summary covering engagement, reach, post performance, and recommendations
Your content does not sit on a hard drive. It works for you. You show up every week without having to think about it, and the consistency builds the kind of reputation that generates referrals year-round.
This package works especially well alongside the project packages above. The project shoots give you the raw material. The social management ensures it reaches your audience consistently over time.
A note on pricing and travel
All pricing listed above is current as of 2026 and is subject to change. We will always confirm current investment levels before any work is booked or invoiced. A 50% deposit is required to secure your booking, with production scheduled around your project timeline.
Package pricing includes travel to work sites within 25km of Canberra CBD (postcode 2600). We do work with businesses outside of Canberra – if your sites are beyond that radius, additional travel fees apply depending on the distance. Get in touch and we’ll work out what makes sense for your situation.
Who these packages are for
These packages are built for Canberra-based construction businesses at any stage of growth. Whether you are a sole tradie who wants a single strong showcase to anchor your website and Google Business profile, or a growing construction firm looking to build a full content library for tender submissions and ongoing marketing, there is a package that fits where you are.
The businesses we work with in the construction sector share one thing in common: they do excellent work, and they want the content representing them to reflect that. If that sounds like you, we would be glad to talk through which package suits your next project.
For more on how content works for property and construction businesses, see our piece on content for property and construction.
Get in touch with the Studio Who team at studiowho.com.au/contact or call (02) 6103 0948.
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