New Lane Projects partnered with Studio Who to capture a residential renovation in Nicholls across three production sessions - producing before-during-after photography, drone content, and a cinematic recap film.
The Campaign
New Lane Projects partnered with Studio Who to capture a comprehensive residential renovation in Nicholls - producing a complete suite of visuals from before-during-after photography to a cinematic recap film. The goal was to tell a compelling visual story of transformation while showcasing New Lane Projects' commitment to quality craftsmanship and clean design - content that could live on their website and social channels as proof for future clients.
Coordinating filming around pre-reno, mid-reno, and post-completion stages without slowing progress or disrupting active trades on site.
Maintaining consistent framing and composition across three separate sessions to enable clear side-by-side comparisons.
Balancing cinematic quality with the practical reality of filming inside an active construction environment.
The Solution
Studio Who planned and executed three structured on-site sessions, each aligned to a key stage of the renovation. Session one captured the property in its original state with clean, wide framing and detail close-ups. Session two documented active trades, structural changes, and progression with both drone and ground-level footage. Session three delivered polished visuals of the completed renovation, highlighting the transformation in every space. In post, before-and-after visual layouts and a cinematic video edit tied everything together.
A polished project story with smooth transitions and before-and-after comparison cuts.
Professionally graded stills including side-by-side comparisons for website and client proposals.
Aerial stills and video to showcase the property's scale and the design's integration with the surrounding environment.
The Result
The Nicholls project now serves as a flagship piece for New Lane Projects - elevating their digital presence with polished, purposeful visuals. The content helps them build trust with new clients during the quoting process, engage audiences on social media with compelling before-and-after content, and demonstrate expertise through a consistent visual record that shows exactly what it's like to work with them.
Work with us
Whether you need before-and-after content, a project recap film, or a full visual library - we'd love to hear what you're building.